Find out exactly how many units you need to sell to cover all your costs and reach profitability. Our Break-Even Calculator helps you set clear sales targets, plan your pricing strategy, and make informed financial decisions for your business.
Break-Even Point (Units)
Break-Even Revenue
Example: With $10,000 in fixed costs, a $50 selling price, and a $20 variable cost, you get:
$10,000 / ($50 - $20) = 334 units
You need to sell 334 units to cover all costs.
The break-even point (BEP) is the point at which total costs and total revenue are equal, meaning there is no net loss or gain—you have 'broken even.' It is the minimum number of units you need to sell to cover all your costs before you start making a profit.
Pricing has a direct impact on your break-even point. Increasing your selling price per unit increases your contribution margin (the amount each sale contributes to covering fixed costs), which lowers the number of units you need to sell to break even. Conversely, lowering your price increases your break-even point.
For startups, break-even analysis is crucial for validating a business idea's financial viability. It helps set realistic sales goals, create effective pricing strategies, and demonstrate to investors that you have a clear understanding of your cost structure and path to profitability.